Sarah Rink

Sarah Rink

User Research, Interaction Design, Sprint Master

Barcelona, Spain


  • User Research
  • Interaction Design
  • Sprint Master


Sarah is a former Reuters journalist with a master's degree in Human Computer Interaction from University College London's prestigious UCLIC faculty.

She's spent months conducting in-depth ethnographic research into the culture of newsrooms and other media organisations to help them transition from print to digital, and has designed products used by millions of users around the world for companies like Samsung, The Times and Sunday Times, Cineworld, Which? and ninemsn.

She currently works with a number of Spanish startups, helping them rapidly create and explore new products and experiences for their users.

She is also founder of SocialToy – an international experiment to create free, community-managed toy-boxes in children's' parks all over the world.